All private coaching is delivered personally by Gary Gunn – founder of Social Attraction – and designed to create permanent change, not temporary hype.

Our mission is simple:
To help men build unshakable confidence, emotional resilience, and the power to attract – and keep – high-quality, meaningful relationships.

• ✅ 2,500+ men coached across the globe

• ✅ 17+ years of real-world experience

• ✅ Available in person or via video call — wherever you are

Client Case Studies

✅ Marcus, 39 – Sales Executive

THE PROBLEM:
On paper, Marcus had it all – career, looks, lifestyle.
But none of it mattered.
When it came to women, he froze.
Approach anxiety had him paralysed. His body locked up. His mind spiralled.
He’d walk away, go home, and beat himself up – again. This cycle had gone on for years.

THE FIX:
Marcus signed up for one-to-one coaching with Gary Gunn, focused on breaking the fear pattern.
This wasn’t about pick-up lines – it was about reprogramming his response to fear.
Gary took him through real-world exposure drills, breathwork, and field-tested strategies to stay calm, take action, and build control.

THE RESULT:
By week three, Marcus had approached more women than in the previous three years combined.
He stopped chasing perfect.
He started taking action.
The confidence followed – and for the first time, so did the dates.

“Approach anxiety ruled my life – Gary gave me the tools to break it forever.”

✅ Sam, 48 – Legal Sector 

THE PROBLEM:
Recently divorced and highly accomplished, Sam was killing it in the courtroom – but lost in the dating world.
Apps drained him. Rejection hit harder than expected.
Splitting time between London and New York made things worse.
For the first time in years, he didn’t know how to meet women naturally – and it started eating away at his self-esteem.

THE FIX:
Sam flew to London for a private five-day coaching intensive with Gary Gunn.
The mission: rebuild confidence from the inside out.
Gary helped Sam learn to self-regulate, communicate with presence, and approach high-calibre women naturally – without ever looking try-hard.
He also tailored a plan to Sam’s international lifestyle, so he could meet women organically anywhere – no apps, no fluff.

THE RESULT:
Within six weeks, Sam was dating consistently.
By month three, he was in a serious relationship with a woman he respected emotionally, mentally and physically.
He felt reconnected, masculine – and proud of how he was showing up.

“#1 for results – changed everything for me.”

✅ Nick, 46 – Strategic Advisor

THE PROBLEM:
Nick was successful on paper – but his relationships rarely lasted.
He avoided conflict, struggled to set boundaries, and constantly over-accommodated to keep the peace.
It cost him attraction – and his leadership.
Deep down, he knew he wasn’t leading in his relationships, and it was leaving him frustrated, disconnected, and stuck.

THE FIX:
Nick started one-to-one coaching with Gary in London, with a laser focus on emotional leadership and masculine clarity.
He learned how to set boundaries early, call out red flags without hesitation, and lead with strength and calmness.
Gary gave direct feedback on his energy, posture, and presence – helping him show up grounded and assertive.

THE RESULT:
Within four weeks, Nick was dating from a completely different place – calm, confident, unapologetic.
By month three, he was in a stable relationship with a woman who respected his leadership and matched his standards.

“Top coach – transformed me in under a month.”

✅ Ben, 43 – Financial Sector

THE PROBLEM:
Ben was thriving in finance, managing millions – but dating felt like a drain.
He was spending hours on apps, going on surface-level dates that led nowhere.
The women didn’t match his ambition, mindset or lifestyle.
He was successful – but stuck. Powerless. Wasting energy.

THE FIX:
Ben began one-to-one coaching with Gary, using audio and video sessions to rebuild his dating life from the ground up.
First step? Ditch the apps.
They created a personalised, offline dating strategy built around intent, lifestyle, and standards.
Ben learned how to lead, read signals fast, and walk away from what wasn’t aligned.

THE RESULT:
Within six weeks, Ben had been on multiple high-quality dates with women who inspired him.
One of those turned into a strong connection.
For the first time, Ben felt like the man in control – leading, not chasing.

“Worth the investment – results speak for themselves.”

✅ Julian, 34 – Electrician

THE PROBLEM:
Julian had spent years focused on work – and let dating slip away.
Every time he saw a woman he wanted to speak to, fear took over.
He froze. Overthought. Walked away feeling ashamed.
He’d convinced himself he just “wasn’t the type” who could talk to women during the day.

THE FIX:
Julian joined Gary’s weekend course in London.
Over two days, he was coached in real time – getting live feedback on his body language, energy and voice.
They worked the streets, broke through the fear, and repeated it until it felt normal.
By Sunday, Julian was having real conversations with real women – naturally and confidently.

THE RESULT:
Just one week later, Julian had started five conversations on his own – something he’d never done before.
He no longer saw himself as “that guy who couldn’t do it”.
He felt calm, capable – and finally in control of his dating life.

“Life-changing weekend – I honestly didn’t think this was possible for me.”

✅ Ethan, 47 – Media Company Founder

THE PROBLEM:
Ethan built a thriving media company – but his personal life collapsed.
His wife cheated. He was blindsided and shattered.
He hadn’t dated in 15 years and felt invisible – especially in today’s shallow, app-dominated dating world.
He was disconnected from his masculinity, overwhelmed, and unsure where to begin.

THE FIX:
Ethan flew to London for private one-to-one coaching with Gary.
They focused on rebuilding his identity from the inside out – emotional strength, masculine calm, and real-world confidence.
He learned how to lead, flirt without shame, and reconnect with women – even those younger – with grounded authority.
Gary helped him lock in daily habits, emotional control, and unshakable presence.

THE RESULT:
Within six weeks, Ethan was dating again with clarity and presence.
By month three, he was in a committed relationship with a younger woman who respected his maturity, leadership and strength.
He didn’t just get his dating life back – he got his edge back.

“This gave me my edge back. Best coaching I’ve ever had – and I’ve tried everything.”

✅ Leon, 31 – Personal Trainer

THE PROBLEM:
Leon was outgoing, likeable, and had no trouble talking to women – but it never went anywhere.
He kept getting friend-zoned.
Deep down, he knew there was no sexual tension – he just didn’t know how to create it.
Flirting felt forced. Being direct made him feel sleazy.
He was stuck in nice-guy mode – and it was killing attraction.

THE FIX:
Leon started one-to-one coaching with Gary to shift out of the friend zone dynamic for good.
He learned how to flirt naturally – using body language, eye contact, and teasing to create real tension without being try-hard.
Gary coached him in person, giving direct feedback to help him show up with masculine energy and confident presence – without losing his warmth.

THE RESULT:
Within a few weeks, women started responding differently.
He wasn’t being boxed into “safe and nice” – he was being seen as a man.
By the end of the first month, he was dating a woman who told him it was the spark she felt the moment they met that drew her in.

“I’d been stuck in the friend zone for years – Gary flipped the switch for me completely.”

✅ Shaun, 38 – Marketing Consultant

THE PROBLEM:
Shaun could get dates – but never second ones.
He kept hearing “you’re lovely, but…” or just getting ghosted.
He knew something was off, but couldn’t see it.
Frustrated, deflated, and stuck – he needed help, but living in Australia, didn’t know where to turn.

THE FIX:
Shaun began weekly audio coaching with Gary, working remotely from the other side of the world.
Through voice notes and direct feedback, Gary helped him pinpoint what was turning women off – how he spoke, how he lacked tension, how he gave away his power.
They rebuilt everything – tone, eye contact, presence, and subtle leadership.

THE RESULT:
Within three weeks, Shaun got his first second date in over a year – and more followed.
He started leading with confidence, enjoying the process, and for the first time, he knew exactly what he was doing.

“I’m in Australia and did it all through audio – it changed everything.”

✅ Hassan, 47 – Business Analyst

THE PROBLEM:
Hassan carried a silent weight – toxic shame.
Even when things were going well, he expected to be rejected.
He never felt enough. That self-doubt shaped everything – the way he spoke, moved, and held himself back.
No amount of professional success could shift the way he felt inside.

THE FIX:
Hassan started one-to-one coaching with Gary and began confronting the deep emotional patterns that had ruled his life.
This wasn’t just dating advice – it was healing identity, shame, and self-worth.
Gary helped him express desire without guilt, speak honestly, and stand in discomfort without flinching.

THE RESULT:
Hassan’s shift was visible – and felt.
He stood taller. Spoke clearer. Took action without fear.
Within two months, he was dating a woman who told him his presence felt calm, powerful, and real.
More than that – he had finally dropped the shame he’d carried for decades.

“This wasn’t just dating coaching – it healed something I’ve carried my whole life.”

✅ Caleb – Late 30s, Tech Consultant

THE PROBLEM:
Caleb was fed up with dating apps.
He swiped daily. Barely matched. Rarely went on dates.
But more than that – he felt invisible in real life.
He wanted to meet women organically, but had no idea how to make it happen.

THE FIX:
Caleb started one-to-one coaching with Gary, focused entirely on leaving the apps behind.
They created a real-world dating plan – joining events, shifting body language, and showing up in places where connection happens naturally.
Gary gave him the tools to start conversations confidently, without awkwardness or outcome-chasing.

THE RESULT:
Within four weeks, Caleb was meeting more women than he had in the past year – and none of it was online.
He began enjoying the process again.
By month two, he was dating someone he met at a salsa class – and for the first time, it felt fun, real, and exciting.

“I was invisible on the apps – Gary got me back into the real world. Best decision I’ve made.”